
MarTech Is Your Competitive Edge in E-Commerce Growth
Other thoughts that follow would also include building a robust MarTech stack to automate and improve your marketing efforts, which is crucial for keeping your customers engaged.
Given the current marketing trends, the importance of MarTech in scaling e-commerce cannot be ignored. In 2024, ChiefMartec reported a 27.8% growth, expanding from 11,038 solutio...